AT&T x Zac Efron
Zac Efron cemented himself in my celeb hall of fame when he proclaimed how much fun he was having at this shoot - and that he was “here to get it right” and wouldn’t leave until that moment came. Love this guy. Some secret sauce on this one, I leveraged a comedy director that I had a relationship with that had worked with Zac extremely well, and it paid off.
I swear, this one came out prior to the string of celeb-appearing-on-screen-in-multiple-characters commercial spots.
This one went from script to delivery in 30 days.